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The Order of presentation in persuasion / by Carl I. Hovland [and others].
- Format:
- Book
- Series:
- Yale studies in attitude and communication ; v. 1.
- Language:
- English
- Subjects (All):
- Persuasion (Psychology).
- Persuasion (Rhetoric).
- Physical Description:
- x, 192 pages : tables. ; 22 cm.
- Place of Publication:
- New Haven : Published for the Institute of Human Relations [by] Yale University Press, 1957.
- Notes:
- Bibliography: pages 190-192.
- OCLC:
- 308349
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