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Bournemouth Air Festival : use of social media.

SAGE Video: Business and Management Available online

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Format:
Video
Contributor:
Ferdinand, Nicole, on-screen presenter.
Series:
SAGE video case studies.
SAGE video case studies
Language:
English
Subjects (All):
Bournemouth Air Festival.
Social media--Case studies.
Social media.
Genre:
Nonfiction television programs.
Internet videos.
Physical Description:
1 online resource (1 video file (11 min., 7 sec.)) : sound, colour.
Place of Publication:
London, United Kingdom : SAGE Publications Ltd, 2016.
Language Note:
Closed-captions in English.
Summary:
Professor Nicole Ferdinand discusses festival and tourism management in the context of incorporating social media tools into an event. She provides actual data analysis, and explains the trends and challenges an event organizer may face utilizing social media.
Participant:
Academic, Nicole Ferdinand.
Notes:
Description based on online resource; title from home page (viewed on February 17, 2016).
ISBN:
1-4739-6191-2
9781473961913
OCLC:
1001671081

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