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Andrew King defines market signaling.

SAGE Video: Business and Management Available online

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Format:
Video
Contributor:
King, Andrew, on-screen presenter.
Series:
SAGE video shorts.
SAGE video shorts
Language:
English
Subjects (All):
Trust.
Decision making.
Genre:
Nonfiction television programs.
Internet videos.
Physical Description:
1 online resource (1 video file (1 min., 4 sec.)) : sound, colour.
Place of Publication:
London, United Kingdom : SAGE Publications Ltd, 2016.
Language Note:
Closed-captions in English.
Summary:
Professor Andrew King explains when and why to trust information presented by an otherwise unknown actor. Trusted cues make up market signaling.
Notes:
Description based on online resource; title from home page (viewed on February 12, 2016).
ISBN:
1-4739-5711-7
9781473957114
OCLC:
1001675030

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