1 option
International marketing.
- Format:
- Video
- Series:
- SAGE video in practice.
- SAGE video in practice
- Language:
- English
- Subjects (All):
- Export marketing--Case studies.
- Export marketing.
- Genre:
- Nonfiction television programs.
- Internet videos.
- Physical Description:
- 1 online resource (1 video file (8 min., 36 sec.)) : sound, colour.
- Place of Publication:
- London, United Kingdom : SAGE Publications Ltd, 2016.
- Language Note:
- Closed-captions in English.
- Summary:
- Marketing assistant Ella Vega describes how her company Tangle Teezer manages their international marketing. She discusses strategies for launching and adapting products into foreign markets.
- Participant:
- Practitioner, Ella Vega.
- Notes:
- Description based on online resource; title from home page (viewed on February 24, 2016).
- ISBN:
- 1-4739-5450-9
- 9781473954502
- OCLC:
- 1001709870
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.