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Pet insurance, meeting engagement, and digital marketing.
- Format:
- Video
- Series:
- AMA-TV.
- AMA-TV
- Language:
- English
- Subjects (All):
- Pet industry--Marketing.
- Pet industry.
- Pet owners--Insurance requirements.
- Pet owners.
- Internet marketing.
- Genre:
- Nonfiction television programs.
- Internet videos.
- Physical Description:
- 1 online resource (1 video file (4 min., 15 sec.)) : sound, colour.
- Place of Publication:
- Chicago, IL : American Marketing Association, 2014.
- Language Note:
- Closed-captions in English.
- Summary:
- In this episode, AMA TV looks into the expanding world of pet health insurance. It also explores how to motivate individual participation in company meetings.
- Participant:
- Interviewee, Ken Strong ; presenters, Skip Weisman, Randell Mauricio, Eva Kovacs.
- Notes:
- Description based on online resource; title from home page (viewed on July 14, 2016).
- ISBN:
- 1-4739-8642-7
- 9781473986428
- OCLC:
- 1001718539
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