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Social Media: The Good, the Bad, and the Ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016, Proceedings / edited by Yogesh K. Dwivedi, Matti Mäntymäki, M.N. Ravishankar, Marijn Janssen, Marc Clement, Emma L. Slade, Nripendra P. Rana, Salah Al-Sharhan, Antonis C. Simintiras.
SpringerLink Books Lecture Notes In Computer Science (LNCS) (1997-2024) Available online
View online- Format:
- Book
- Series:
- Computer Science (Springer-11645)
- LNCS sublibrary. Theoretical computer science and general issues ; SL 1, 9844.
- Theoretical Computer Science and General Issues ; 9844
- Language:
- English
- Subjects (All):
- Electronic commerce.
- Computers and civilization.
- Computers.
- Management information systems.
- Computer science.
- e-Commerce/e-business.
- Computers and Society.
- Information Systems and Communication Service.
- Management of Computing and Information Systems.
- Local Subjects:
- e-Commerce/e-business.
- Computers and Society.
- Information Systems and Communication Service.
- Management of Computing and Information Systems.
- Physical Description:
- 1 online resource (XXIV, 730 pages) : 99 illustrations.
- Edition:
- First edition 2016.
- Contained In:
- Springer eBooks
- Place of Publication:
- Cham : Springer International Publishing : Imprint: Springer, 2016.
- System Details:
- text file PDF
- Summary:
- This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.
- Contents:
- Social Media Strategy and Digital Business
- Digital Marketing and Customer Relationship Management
- Adoption and Diffusion
- Information Sharing on Social Media
- Impression, Trust, and Risk Management
- Data Acquisition, Management and Analytics
- e-Government and Civic Engagement
- e-Society and Online Communities.
- Other Format:
- Printed edition:
- ISBN:
- 978-3-319-45234-0
- 9783319452340
- Access Restriction:
- Restricted for use by site license.
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