Investment-centric innovation project management : winning the new product development game / Steven Keays.

Format:

Book

Author/Creator:

Keays, Steven James, author.

Language:

English

Subjects (All):

Project management.

Creative ability in business.

Physical Description:

1 online resource (335 pages)

Place of Publication:

Plantation, FL : J. Ross Publishing, [2018]

Summary:

The subject of innovation has become a permanent fixture of the current political and economic discourse across the globe. In fact, the belief that economic growth is driven by innovation is common. The first half of the book adopts the viewpoint of the innovator through the details of the innovation's development journey. The second half advances this journey, where the actual running of an innovation business. Key Features: --Provides a complete road map which breaks down the sequence of activities to transform the idea into a product --Presents techniques for quantifying scope of work, time and cost estimates of each task, resources, and go/no-go decision schemes. --Identifies the many pitfalls of the design process. --Discusses the proactive management of risks and leads readers through the step-by-step process of securing the first few clients up through the ultimate commercial roll-out --WAV offers a downloadable unit transformation process template, slide presentations covering a direct accountability concept, and 40 TRIZ design principles that will aid users on their journey to success.

Contents:

The innovation journey

The birth of a notion

The innovation landscape

Success factors

Secret sauce

The first customer

Transformers

The business journey

Managing the journey

Culture

The second customer

The pursuit

Quantico

The symbiocene age

Beyond resilience

Curtain call.

Notes:

Includes bibliographical references and index.

Description based on print version record.

ISBN:

1-60427-798-X

1-5231-1982-9