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The future of design : global product innovation in a complex world / by Lorraine Justice.
- Format:
- Book
- Author/Creator:
- Justice, Lorraine, 1955- author.
- Language:
- English
- Subjects (All):
- Product design.
- New products--Management.
- New products.
- Design and technology.
- Globalization.
- Physical Description:
- ix, 150 pages : illustrations ; 23 cm
- Place of Publication:
- Boston : Nicholas Brealey Publishing, 2019.
- Summary:
- "Author Lorraine Justice, an internationally-recognized product design expert and consultant to companies like Microsoft, Disney and Levis, shares the ten global factors that directly impact product design success or failure. When these factors are combined or lacking, they have a direct impact on a product's ability to delight consumers and catch on, or rankle them and fizzle out"-- Provided by publisher.
- Contents:
- What will make a global product successful
- Impacts on a product success or failure
- The design process, design thinking, and innovation
- Attributes of great product design
- Spaces for innovation
- Supporting design teams
- How to evaluate product concepts
- Growing a global product
- Summaries and conclusions: reasoning with insights.
- Notes:
- Includes bibliographical references and index.
- Local Notes:
- Acquired for the Penn Libraries with assistance from the Martin and Margy Meyerson Endowment Fund for the Built Environment.
- Other Format:
- Online version: Justice, Lorraine, 1955- Future of design.
- ISBN:
- 9781473684676
- 1473684676
- OCLC:
- 1080248376
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