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Nonprofit marketing and fundraising : a research overview / Roger Bennett.
- Format:
- Book
- Author/Creator:
- Bennett, Roger, 1948 April 9- author.
- Series:
- State of the art in business research
- State of the art in business research, 2575-4815
- Language:
- English
- Subjects (All):
- Nonprofit organizations--Marketing.
- Nonprofit organizations.
- Fund raising.
- Physical Description:
- 1 online resource (vii, 109 pages.)
- Place of Publication:
- Abingdon, Oxon ; New York, NY : Routledge, 2019.
- System Details:
- text file
- Contents:
- Introduction
- Frameworks and foundations
- Fundraising in theory and practice
- Fundraising today and tomorrow
- Conclusion, reflections, and opportunities for future research.
- Notes:
- "Routledge focus" -- Cover.
- Includes bibliographical references and index.
- Electronic reproduction. London Available via World Wide Web.
- Description based on print version record.
- ISBN:
- 9781351055109
- 1351055100
- Publisher Number:
- 99982984162
- Access Restriction:
- Restricted for use by site license.
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