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Conservation education and outreach techniques / Susan K. Jacobson, Mallory McDuff and Martha C. Monroe.
- Format:
- Book
- Author/Creator:
- Jacobson, Susan Kay, author.
- McDuff, Mallory D., author.
- Monroe, Martha C., author.
- Series:
- Techniques in ecology and conservation series.
- Techniques in Ecology and Conservation Series
- Language:
- English
- Subjects (All):
- Nature conservation--Study and teaching.
- Nature conservation.
- Environmental protection--Study and teaching.
- Environmental protection.
- Physical Description:
- 1 online resource (xvi, 428 pages)
- Edition:
- Second edition.
- Place of Publication:
- Oxford : Oxford University Press, 2015.
- Language Note:
- English
- Summary:
- This text presents the theory and practice for creating effective education and outreach programmes for conservation. It describes several techniques for enhancing school resources, marketing environmental messages, developing partnerships for conservation, and designing on-site programmes for natural areas and community centres.
- Contents:
- ""Cover""; ""Contents""; ""Introduction""; ""1. Designing successful conservation education and outreach""; ""1.1 The need for conservation education and outreach""; ""1.2 Designing education and outreach programs""; ""1.3 Planning""; ""1.3.1 Review the mission""; ""1.3.2 Identify goals and objectives""; ""1.3.3 Identify target audiences""; ""1.3.4 Include audience members and potential partners""; ""1.3.5 Make an inventory of resources and constraints""; ""1.3.6 Select activities and messages""; ""1.4 Implementation""; ""1.4.1 Pilot test activities""; ""1.4.2 Program operations""
- ""1.5 Evaluation""""1.5.1 Designing an evaluation""; ""1.5.2 Evaluation objectives""; ""1.5.3 Data collection for an evaluation""; ""1.6 Summary""; ""2. Learning and teaching""; ""2.1 What is learning?""; ""2.2 Learning and mental activity""; ""2.2.1 Brain-based learning""; ""2.3 Learning, experience, and reflection""; ""2.3.1 Experiential learning cycle""; ""2.3.2 Constructivism""; ""2.3.3 Inquiry learning""; ""2.4 Learning and social interaction""; ""2.4.1 Activity theory""; ""2.4.2 Social learning""; ""2.4.3 Cooperative learning""; ""2.5 Focus on thinking skills""
- ""2.5.1 Bloom's taxonomy""""2.5.2 Critical thinking""; ""2.5.3 Creative thinking""; ""2.5.4 Systems thinking""; ""2.6 Integrating learning theories""; ""2.7 Summary""; ""3. Changing conservation behaviors""; ""3.1 Defining behavior""; ""3.2 Informational needs""; ""3.2.1 Theory of planned behavior""; ""3.2.2 Elaboration likelihood model of persuasion""; ""3.3 Influence of social groups""; ""3.3.1 Diffusion of innovation""; ""3.4 Self-efficacy""; ""3.5 Motivation""; ""3.5.1 Self-determination theory""; ""3.5.2 Flow of behavior change model""; ""3.5.3 Needs and benefits as motives""
- ""3.6 Conservation program development to influence behavior""""3.7 Supportive environments are key""; ""3.7.1 The reasonable person model""; ""3.8 Designing programs to support change""; ""3.8.1 The value-belief-norm model""; ""3.8.2 Environmental citizenship behavior model""; ""3.9 Summary""; ""4. Conservation education in schools""; ""4.1 Communicating with schools""; ""4.1.1 Planning""; ""4.1.2 Implementation""; ""4.1.3 Evaluation""; ""4.2 Acting as a resource for schools""; ""4.2.1 Planning""; ""4.2.2 Implementation""; ""4.2.3 Evaluation""; ""4.3 Supporting academic standards""
- ""4.3.1 Planning""""4.3.2 Implementation""; ""4.3.3 Evaluation""; ""4.4 Integrating conservation education into legislation and educational policy""; ""4.4.1 Planning""; ""4.4.2 Implementation""; ""4.4.3 Evaluation""; ""4.5 A sample of approaches to conservation education in schools""; ""4.6 Environment-based education""; ""4.6.1 Planning""; ""4.6.2 Implementation""; ""4.6.3 Evaluation""; ""4.7 Education for sustainability""; ""4.7.1 Planning""; ""4.7.2 Implementation""; ""4.7.3 Evaluation""; ""4.8 Summary""; ""5. Making conservation come alive""; ""5.1 Hands-on activities""
- ""5.1.1 Planning""
- Notes:
- Description based upon print version of record.
- Includes bibliographical references and index.
- Description based on print version record.
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 0-19-102610-7
- 0-19-179747-2
- 0-19-102609-3
- OCLC:
- 944033585
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