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Rational leadership : developing iconic corporations / Paul Brooker and Margaret Hayward.
- Format:
- Book
- Author/Creator:
- Brooker, Paul, author.
- Hayward, Margaret, 1940- author.
- Language:
- English
- Subjects (All):
- Leadership.
- Leadership--Case studies.
- Genre:
- Case studies.
- Physical Description:
- 1 online resource
- Edition:
- First edition.
- Place of Publication:
- Oxford : Oxford University Press, 2018.
- Summary:
- This work takes examples of iconic corporations to show how business leaders can use rational methods to develop companies and inspire people with confidence. It studies General Motors, Toyota, McDonalds, Walmart, Intel, Armani, and eBay through autobiographical writings and historical sources.
- Notes:
- This edition previously issued in print: 2018.
- Includes bibliographical references and index.
- Description based on online resource; title from home page (viewed on June 13, 2018).
- ISBN:
- 0-19-255927-3
- 0-19-186406-4
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