Global companies, local innovations : why the engineering aspects of innovation making require co-location / Yasuyuki Motoyama.

Format:

Book

Author/Creator:

Motoyama, Yasuyuki, author.

Series:

Ashgate economic geography series.

Ashgate economic geography series

Language:

English

Subjects (All):

International business enterprises.

Industries--Effect of technological innovations on.

Industries.

Commercial geography.

Physical Description:

1 online resource (180 p.)

Place of Publication:

London ; New York : Routledge, 2016.

Language Note:

English

Summary:

Investigating the innovation activities of multinational corporations, this book uncovers and examines why the geography of innovation by multinationals is overwhelmingly local, in spite of their global operations in manufacturing and sales, through case studies of produce development by three global players: Toyota, Sony, and Canon. Providing an in-depth investigation of the engineering and technical aspects of innovation making, this book unfolds the complex and constant process of trial and error in innovation and reveals three fundamental natures of innovation making: complexity, interdisc

Contents:

Preface

Introduction: the puzzle and the overview

In search of answers for being global and local

Sony Vaio : a portable and good-looking market niche

Toyota Prius : call for next century induced hybrid technology

Canon bubble jet printer : 13-year journey to product

Innovation and geography

List of interviewees

Reference

Index.

Notes:

First published 2012 by Ashgate Publishing.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

1-4094-8373-8

1-317-12802-8

1-315-58477-8

1-317-12801-X

1-4094-2147-3

9781315584775

OCLC:

804662133