Retailing and the public / Lawrence E. Neal.

Format:

Book

Author/Creator:

Neal, Lawrence E., author.

Series:

Routledge Library Editions: Retailing and Distribution

Routledge library editions. Retailing and distribution

Language:

English

Subjects (All):

Retail trade.

Department stores.

Physical Description:

1 online resource (209 p.)

Edition:

1st ed.

Place of Publication:

London ; New York : Routledge, 2013.

Language Note:

English

Summary:

In one of the first books to treat retailing as a subject of serious analysis, Retailing and the Public examines the state of one of the most important industries in the country. Retailing gives direct employment to more people than any other trade; it accounts for over half of national income. No other industry affects the public as much as retailing does. These facts stand as true today as they did in the 1930s, and this classic text, groundbreaking in its time, shines as much light on the present as it does the past.First published 1932.

Contents:

Cover; RETAILING AND THE PUBLIC; Title Page; Copyright Page; Table of Contents; FOREWORD; INTRODUCTION; PART I; SECTION I SURVEY OF RETAILING ORGANISATIONS; CHAPTER I. PRELIMINARY; CHAPTER II. THE SMALL INDEPENDENT SHOP; CHAPTER III. THE SPECIALITY SHOP; CHAPTER IV. THE DEPARTMENTAL STORE; CHAPTER V. THE MULTIPLE SHOP; CHAPTER VI. THE CO-OPERATIVE MOVEMENT; CHAPTER VII. THE "" FIXED-PRICE "" CHAIN STORE; CHAPTER VIII. THE CHARACTERISTICS OF MULTIPLE ORGANISATIONS; CHAPTER IX. CLUB TRADING; CHAPTER X. MAIL ORDER BUSINESS; SECTION 2 THE DEPARTMENTAL STORE IN ACTION; CHAPTER XI. THE BUILDING

CHAPTER XII. THE ORGANISATIONCHAPTER XIII. BUDGETARY CONTROL OF MERCHANDISING; CHAPTER XIV. BUDGETARY CONTROL OF EXPENSES; PART II TO-DAY AND TO-MORROW; CHAPTER XV. AN OBJECTIVE ANALYSIS OF RETAILING; CHAPTER XVI. FUTURE TRENDS

Notes:

"First published in 1932"--T.p. verso.

Includes bibliographical references.

Description based on metadata supplied by the publisher and other sources.

ISBN:

1-136-24586-3

0-203-10368-8

1-283-86181-X

1-136-24587-1

9780203103685

OCLC:

823387026