A Design Thinking Approach to Putting the Customer First/ with Big Think.

Format:

Video

Author/Creator:

Think, Big, speaker.

Contributor:

linkedin.com (Firm)

Language:

English

Genre:

Instructional films.

Educational films.

Video recordings.

Physical Description:

1 online resource

polychrome

Place of Publication:

Carpenteria, CA:: linkedin.com, 2019.

System Details:

Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.

Summary:

Adopt a design thinker?s methods for putting customers first. Learn how to embrace empathy, prototype early and often, differentiate your product, and appreciate failure.

The success of a product or service goes beyond the bottom line. Customer satisfaction should be the primary goal of any business. Design thinking is a tool that leading organizations use to put their customer first. In this course, leaders from companies like Procter and Gamble, Spanx, and Netflix explain how to apply a design thinker?s methods to customer experience and product development. Learn how to embrace empathy, prototype early and often, differentiate your product, and appreciate failure. Plus, get tips to incorporate design thinking into your everyday life. This course includes videos from: A.G. Lafley, president and CEO of Procter and Gamble Tim Brown, CEO of IDEO.org and a leading voice on the value of design thinking Sara Blakely, founder and owner of Spanx Todd Yellin, vice president of product innovation at Netflix Matt Dixon, global head of salesforce effectiveness at Korn/Ferry International Note: This course was produced by Big Think. We are pleased to host this content in our library.

Participant:

Presenter: Big Think

Notes:

5/31/20191

Access Restriction:

Restricted for use by site license.