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Brands That Dream : Only Companies That Dream Stand Out / Xavier Oliver Conti, Elisenda Serra.
- Format:
- Book
- Author/Creator:
- Oliver Olivella, Xavier, author.
- Serra, Elisenda, author.
- Standardized Title:
- Marcas que sueñan. English
- Language:
- English
- Spanish
- Subjects (All):
- Business planning.
- Branding (Marketing).
- Physical Description:
- 1 online resource (1 volume)
- Edition:
- First edition.
- Other Title:
- Only Companies That Dream Stand Out
- Place of Publication:
- Barcelona : Libros de Cabecera, 2014.
- System Details:
- text file
- Summary:
- Only brands that dream will stand, create a reputation and turn their customers into fans.Today, a company can only truly stand out if it has a dream – a shared dream with the capacity to touch us all. The potential of a dream has no limits, and any brand – as small as it may be – can stand out by chasing its dream. A dream can be found behind any activity, as mundane as it may seem.
- Notes:
- Description based on online resource; title from title page (Safari, viewed December 16, 2014).
- Translated from Marcas que sueñan: Sólo las empresas que sueñan sobresalen, published by Libros De Cabecera, 2013.
- Includes bibliographical references.
- OCLC:
- 898213960
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