Irresistible persuasion : the secret way to get to yes every time / Geoff Burch.

Format:

Book

Author/Creator:

Burch, Geoff.

Language:

English

Subjects (All):

Persuasion (Psychology).

Success in business.

Physical Description:

1 online resource (257 p.)

Edition:

1st edition

Place of Publication:

Chichester, West Sussex : Capstone, 2010.

Language Note:

English

System Details:

text file

Summary:

""Geoff Burch is the master of persuasion""-Allan Pease, International bestselling author of Why Men Don't Listen and Women Can't Read Maps This book will change your life. (Is that persuasive enough?) Getting what you want isn't easy. Why? Because most of us have no clear idea what we're looking for a lot of the time. The key to being brilliantly persuasive and influential is knowing exactly what you want before you set out to get it. Irresistible Persuasion presents a process that you can apply to any situation; you choose your starting point and your goal

Contents:

Irresistible Persuasion; CONTENTS; INTRODUCTION LET'S START AT THE VERY BEGINNING; PART ONE PLANNING YOUR JOURNEY TO SUCCESSFUL PERSUASION; CHAPTER 1 GET THE MAP OUT; CHAPTER 2 THE JOURNEY BEGINS; PART TWO THE JOURNEY; CHAPTER 3 MONEY GROWS ON TREES; CHAPTER 4 I DIDN'T EXPECT THAT; CHAPTER 5 BORN TO BE BAD?; CHAPTER 6 VERY INTERESTED; CHAPTER 7 THE TOUGH OLD MONSTERS OF SALES; CHAPTER 8 WHEN I'M CALLING YOU; CHAPTER 9 NOW YOU'RE ASKING; CHAPTER 10 THE CUNNING PLAN; CHAPTER 11 A.I.D.A. - OLD BUT STILL LOVELY; CHAPTER 12 SHOWBUSINESS; PART THREE ARE WE THERE YET?

CHAPTER 13 RESISTANCE IS FUTILECHAPTER 14 THE PRESSURE GAME; CHAPTER 15 BIG DECISIONS; CHAPTER 16 MEASURING SUCCESS; CHAPTER 17 IT'S AREAL BARGAIN; CHAPTER 18 EVERYTHING'S NEGOTIABLE; CHAPTER 19 ERSUASIVP E MARKETING; PART FOUR THE PSYCHOLOGY OF PERSUASION; CHAPTER 20 IT'S ALL IN THE MIND!; GOODBYE FOR NOW; SOME INTERESTING READING; ABOUT THE AUTHOR

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

ISBN:

9786612712197

9780857080981

0857080989

9781282712195

1282712195

9780857080790

0857080792

OCLC:

813221105