Playing with type : 50 graphic experiments for exploring typographic design principles

Format:

Book

Author/Creator:

McCormick, Lara, Author.

Series:

Playing

Playing Playing with type

Language:

English

Subjects (All):

Graphic design (Typography).

Physical Description:

1 online resource (1 v.) : ill.

Other Title:

Fifty graphic experiments for exploring typographic design principles

Place of Publication:

[Place of publication not identified] Rockport Publishers 2013

Language Note:

English

System Details:

text file

Summary:

Playing with Type is a hands-on, playful approach to learning type application and principles. This engaging guide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a ”toolkit„ of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer’s confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them.

Contents:

Cover

Title

Dedication

Contents

Introduction

Type primer

Glossary of type terms

Letter and wordplay

1 Ransom Note

2 Type as Image

3 Type as Pattern and Texture

4 Typographic Pictures

5 Expressive Type

6 Descriptive Word Pairs

7 Drop Caps

8 Ampersands

9 Lucky Numbers

10 Manipulating Type

11 Ligature Monogram

Project-based play

12 Homage to an Influential Typographer

13 Bauhaus Grid

14 All in the Family

15 Mixing Typefaces

16 Adding Flourishes

17 Script for Special Occasions

18 Using Found Type

19 Captivating Headlines

20 Type-Driven Logo

21 Branding with Type

22 Type in Motion

23 Six Word Story

Alphabet play

24 Modular Type

25 Handwriting

26 Opposites Attract

27 3-D Type

28 Found Letters in the Environment

29 ABCs

30 Type Specimen Poster

Lettering play

31 Hand Lettering 101

32 Pen-Written Origins of the Lowercase

33 Script Practice

34 Chalkboard Type

35 Signage, Part 1: Appreciation

36 Signage, Part 2: Letter Revival

37 Photo-Lettering

Playing with context and application

38 Text in the City

39 Type Constructions, Part 1

40 Type Constructions, Part 2

41 Talking Objects

42 Food + Type

43 Helvetica Recontextualized

44 Giant Cross-Stitch Type

45 Daily Reminders

Playing with type with friends

46 Fence Messaging

47 Love Letter

48 Betterpress

49 Light Up Your Type

50 Optimistic Words

Resources

Contributors

Index

Acknowledgments

About the Author.

Notes:

Bibliographic Level Mode of Issuance: Monograph

Includes bibliographical references and index.

Description based on publisher supplied metadata and other sources.

ISBN:

1-61058-792-8

OCLC:

1024268477