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Fearless referrals : boost your confidence, break down doors, build a powerful client list / by Matt Anderson.

O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Book
Author/Creator:
Anderson, Matt, author.
Language:
English
Subjects (All):
Business referrals.
Physical Description:
1 online resource (1 v.)
Edition:
1st edition
Place of Publication:
New York, New York State : McGraw-Hill Education, 2012.
Language Note:
English
System Details:
text file
Summary:
Use Your Contacts as the Building Blocks to Success "The 'Golden Rules' for developing a continuous chain of high-quality referrals for any product in any business." —Brian Tracy, bestselling author of The Psychology of Selling "This easy-to-use, practical guide will dramatically increase your referral stream." —Jon Voegele, Regional Vice President of Agency, COUNTRY Financial "Matt Anderson has written an indispensable manual to doing business in our networked age where ideas and business opportunities travel virally." —Magnus Lindkvist, trendspotter and author of Everything We Know Is Wrong and The Attack of he Unexpected When you ask a successful salesperson how he or she gets so much business, the answer is always the same: “Word of mouth.” A quality referral is vastly more valuable than any other form of marketing. But how much time and effort do you actually spend harvesting those referrals? Fearless Referrals shows how to secure consistently higher quality referrals the right way. This groundbreaking guide provides a toolbox of wording that works, powerful fear-killing techniques, and proven referral-gathering methods that will completely transform your business. Learn how to: Overcome the fears of rejection and appearing too needy Develop a six-step system where others are comfortable opening doors for you Create relationships that foster future referrals Ask the right people, the right way, at the right time for a referral You can build a world-class business simply by leveraging your most valuable asset—your network. As you become increasingly fearless about referrals, word-ofmouth is money in the bank.
Contents:
The fearless referral fundamentals
Earning the fearless referral
Becoming fearless
Fearless referral asking
Fearless referral-getting strategies
The 6 steps of a fearless referral conversation
Follow the 6 steps to a fearless referral conversation
Use step 1: acknowledge your client
Use step 2: get positive feedback
Use step 3: why you must get specific
Use step 4: reduce their resistance
Use step 5: coach your client to warm up the referral
Use step 6: keep control of the process
Fearless follow-up.
Notes:
Bibliographic Level Mode of Issuance: Monograph
Includes bibliographical references (pages [213]-221) and index.
Description based on print version record.
ISBN:
9786613375513
9781283375511
1283375516
9780071782883
0071782885
OCLC:
819322422

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