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Contagious selling : how to turn a connection into a relationship that lasts a lifetime / David Rich.
- Format:
- Book
- Author/Creator:
- Rich, David (David A.), author.
- Language:
- English
- Subjects (All):
- Selling.
- Customer relations.
- Physical Description:
- 1 online resource (1 v.) : ill.
- Edition:
- 1st edition
- Other Title:
- How to turn a connection into a relationship that lasts a lifetime
- Place of Publication:
- New York : McGraw-Hill, [2013]
- Language Note:
- English
- System Details:
- text file
- Summary:
- The breakthrough selling method that converts leads into customers, customers into repeat customers, and repeat customers into lifelong relationships Salespeople too often approach selling as a transaction instead of a relationship--going in with the intention to sell rather than to build a relationship. Use the lessons in Contagious Selling to put relationships first--and sales will inevitably follow. Contagious Selling provides the tools for captivating even the toughest customers and then cultivating genuine relationships through the power of being contagious. A leading expert on persuading and motivating others, David Rich presents his powerful new method for attracting, connecting with, and maintaining buyers. Inside, he teaches you how to Get prospects to feel as if they've known you their whole lives Use voice modulation and body language to instantly connect with anybody Sell yourself without sounding self-serving Manage the transition from captivation to cultivation Make your customers "competition proof"
- Contents:
- It's a whole new ballgame
- The essential dynamics of "romancenomics"
- Taking the cold out of cold calling
- The art & science of being contagious
- It's not what you say or do, it's who you are
- Making a contagious presentation
- What's all the fuss about price?!
- From captivation to cultivation
- Cultivating through crisis
- The sore-thumb principle.
- Notes:
- Title from title screen.
- Includes index.
- Digitized and made available by: Books24x7.com.
- Description based on print version record.
- ISBN:
- 9780071796965
- 0071796967
- OCLC:
- 835095227
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