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The ultimate start-up guide : marketing lessons, war stories, and hard-won advice from leading venture capitalists and angel investors / Tom Hogan and Carol Broadbent.
- Format:
- Book
- Author/Creator:
- Hogan, Tom, author.
- Broadbent, Carol, author.
- Language:
- English
- Subjects (All):
- New business enterprises.
- Small business.
- Physical Description:
- 1 online resource (1 volume) : illustrations
- Edition:
- 1st edition
- Place of Publication:
- Wayne, NJ : Career Press, [2017]
- System Details:
- text file
- Summary:
- Most start-ups fail. And they die remarkably young: The typical start-up lasts 20 months and burns through $1.3 million in financing before closing its doors. So what’s the formula for success for those start-ups that make it through the early trials, leveraging their early success into either getting acquired or issuing an IPO (initial public offering)? What are the lessons that first-time entrepreneurs and employees need to know to navigate their way to success? The Ultimate Start-Up Guide offers practical advice, insights, lessons, and best practices from the world of start-ups, including: Strategies for hiring and building your team, culture, and values. How to pitch your company, secure funding, and distribute equity.
- Notes:
- Includes bibliographical references and index.
- Description based on online resource; title from title page (viewed January 24, 2017).
- ISBN:
- 9781632659286
- 163265928X
- OCLC:
- 970041561
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