The referral of a lifetime : never make a cold call again! / Tim Templeton.

Format:

Book

Author/Creator:

Templeton, Timothy L., author.

Blanchard, Kenneth H., author.

Language:

English

Subjects (All):

Relationship marketing.

Business referrals.

Business networks.

Customer relations.

Physical Description:

1 online resource (1 volume) : illustrations

Edition:

Second edition.

Other Title:

Referral of a lifetime : the networking system that produces bottom-line results

Place of Publication:

Oakland, CA : Berrett-Koehler Publishers, [2016]

System Details:

text file

Summary:

Your Best Prospects Are Referred Prospects! Nobody likes cold calls. And nobody really needs to make them. The Referral of a Lifetime teaches a step-by-step system that will allow anyone to generate a steady stream of new business through consistent, qualified referrals while retaining and maximizing business with existing customers. Tim Templeton emphasizes the importance of applying the golden rule in business—putting the relationship with your customer first, rather than just making the sale. This second edition adds a technique for creating a profile of your ideal customer and explains how to reach the tipping point on online reviews and testimonials so you can expand your business 24/7. Your customers, colleagues, and friends already know every new contact you will ever need to succeed. When you apply Tim Templeton's system, they will naturally refer those potential new customers to you.

Contents:

Being authentic with a system that resonates

The combination to referral success

It's who your clients and associates know

Categories and avatars that create focus

Personal connections that are compelled to refer

A philosophy and process that works for you

Social proof is a 24/7 sales force

Generating referrals with a new perspective

The referral of a lifetime.

Notes:

Description based on online resource; title from title page (Safari, viewed July 12, 2016).

ISBN:

9781626568532

1626568537

OCLC:

953616320