SuperBusiness : how I started SuperJam from my gran's kitchen / Fraser Doherty.

Format:

Book

Author/Creator:

Doherty, Fraser.

Language:

English

Subjects (All):

Doherty, Fraser.

SuperJam (Firm).

New business enterprises--Case studies.

New business enterprises.

Entrepreneurship--Case studies.

Entrepreneurship.

Physical Description:

1 online resource (209 p.)

Edition:

1st edition

Other Title:

Super business

Place of Publication:

Chichester, West Sussex, U.K. : Capstone, 2011.

Language Note:

English

System Details:

text file

Summary:

""Fraser gives hope to anyone who ever dreamed of selling to a wider market""-Lorraine Kelly ""You have a great story to tell""-Gordon Brown ""Fraser is an exciting young entrepreneur with an amazing story. His jams taste really fantastic too!""-Duncan Bannatyne At just 14 years old, Fraser Doherty was selling jars of homemade jam to his neighbours. A few years later, SuperJam was flying off the shelves of the world's largest supermarket chains. SuperBusiness tells how he transformed a hobby into a much-loved brand, selling millions of jar

Contents:

SuperBusiness: How I Started SuperJam from My Gran's Kitchen; Contents; About the 'Jam Boy'; Acknowledgments; My Adventures in Jam; 1: Why Start a Business?; 2: Eureka! Super Idea; 3: Finding Support; 4: Researching and Pitching Your Idea; 5: Launch!; 6: Telling a Story; 7: Sell, Sell, Sell; 8: Love Your Customers; 9: Do Good; 10: Building a Team; 11: Diversify and Grow; A Handful of Places to Go for Inspiration; Index

Notes:

On cover: My guide to starting a business, having fun & doing good along the way.

Includes bibliographical references and index.

ISBN:

9786613239655

9780857081667

0857081667

9781283239653

1283239655

9780857082152

0857082159

OCLC:

747409448