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You've got 8 seconds : communication secrets for a distracted world / Paul Hellman.

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Format:
Book
Author/Creator:
Hellman, Paul, author.
Series:
Gale eBooks
Language:
English
Subjects (All):
Communication in organizations.
Communication in management.
Business communication.
Interpersonal communication.
Physical Description:
1 online resource (xxii, 169 pages)
Edition:
1st edition
Other Title:
You have got eight seconds
Place of Publication:
New York : AMACOM, American Management Association, [2017]
System Details:
text file
Summary:
Every day at work, people do three things: talk, listen, and pretend to listen. That’s not surprising—the average attention span has dropped to 8 seconds. To get heard, says high-stakes communications expert Paul Hellman, you need to focus your message, be slightly different, and deliver with finesse. Through fast, fun, actionable tips, You’ve Got 8 Seconds explains what works and what doesn’t, what’s forgettable and what sticks. With stories, scripts, and examples of good and bad messages, the book reveals three main strategies: FOCUS: Design a strong message—then say it in seconds. VARIETY: Make routine information come alive. PRESENCE: Convey confidence and command attention You’ll discover practical techniques, including the Fast-Focus Method™ that the author uses with leadership teams; how to stand out in the first seconds of a presentation; and 10 actions that spell executive presence. Whether pitching a project, giving a speech, selling a product, or just writing your next email, with You’ve Got 8 Seconds you’ll get heard, get remembered, and get results.
Contents:
Say less
The fast-focus method
Three more ways to focus
Watch your words-and your emails
Be slightly different
The easiest way to explain anything
Stories: the 2.5 step method
Vary from accounce to discuss
Questions: how to ask the best-and answer the worst
Presentation tricks
Act as if
Ten actions to increase your presence: assess yourself
Image: communicate that you look and sound the part
Drive: communicate that you get results
Temperament: communicate that you've got the right disposition.
Notes:
Includes index.
Includes bibliographical references and index.
Description based on print version record.
ISBN:
9781523112159
1523112158
9780814438312
0814438318
OCLC:
981928296

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