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How to make money using Etsy : a guide to the online marketplace for crafts and handmade products / Timothy Adam.

O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Book
Author/Creator:
Adam, Tim, 1979-
Language:
English
Subjects (All):
Etsy (Firm).
Handicraft industries--Management.
Handicraft industries.
Handicraft--Marketing.
Handicraft.
Selling--Handicraft.
Selling.
Physical Description:
1 online resource (242 p.)
Edition:
1st edition
Place of Publication:
Hoboken, N.J. : John Wiley & Sons, 2011.
Language Note:
English
System Details:
text file
Summary:
"In a world where most products are manufactured by machines, Etsy offers an online platform for makers of handmade products and crafts to market and sell their goods to a vast network of buyers who demand unique, genuine products. To date, the site has attracted over 400,000 sellers who collectively have sold 1.3 million items, generating $180.6 million in revenue. The only resource of its kind, How to Make Money Using Etsy--written by Tim Adam who has successfully been selling his products all over the world through his Etsy shop since 2007--guides readers step-by-step through the many stages of selling online. How-to topics include: Establish your Etsy shop Effectively photograph your products Post your products to optimize visibility and increase sales Brand your business Use social media like blogs, Twitter, and Facebook to connect with buyers and grow your business"-- Provided by publisher.
Contents:
HOW TO MAKE MONEY USING ETSY: A GUIDE TO THE ONLINE MARKETPLACE FOR CRAFTS AND HANDMADE PRODUCTS; Contents; Preface; Introduction; 1 All About Etsy; Etsy Defined-Etsy Terms You Should Know; The Etsy Community; 2 Getting to Know You and Your Product; Basic Product Questions; Marketing and Branding; General Online Selling; Product Research; Basic Google Search; Google Trends; Google Insights; eBay Pulse; Etsy Search; 3 Your Etsy Shop Setup; SEO Defined; Keyword Research; Walking through Your Etsy; 4 Listing Your First Item; Where Is the Etsy Title Tag Found?; Shipping; Uploading Pictures
5 Four-Step Game Plan for More ViewsEtsy Forum; Blogging; Twitter; Facebook; 6 Advanced SEO for Your Etsy Shop; Keyword Research and Placement; Competition; Global Monthly Searches; Key Phrase Evaluation; Increasing Your Google Rank with Quality Backlinks; 7 Handmade Blogging Essentials; Essentials for Blogging in the Handmade Scene; 20 Tips for Handmade Blogging Success; Top Blogger Interview Sum-up; 20 Tips Expanded; 8 Twitter for Etsy Sellers; Basic Twitter Terms You Should Know; Quick Twitter Overview; 9 Facebook for Handmade; Facebook Stats; Facebook Terms
Fan Page versus Personal ProfileFan Page versus Facebook Groups; Promoting Your Products and Links on Facebook; Facebook Insights; Promoting Your Facebook Fan Page; Final Words; 10 Top Etsy Seller Interviews; Conclusion; About the Author; Index
Notes:
Includes index.
ISBN:
9786613027153
9781118033845
1118033841
9781283027151
1283027151
9781118033821
1118033825
OCLC:
706459147

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