Programming for TV, radio, and the Internet : strategy, development, and evaluation / Philippe Perebinossoff, Brian Gross, Lynne S. Gross.

Format:

Book

Author/Creator:

Perebinossoff, Philippe.

Contributor:

Gross, Brian, 1969-

Gross, Lynne S.

Vane, Edwin T.

Language:

English

Subjects (All):

Broadcasting--Planning.

Broadcasting.

Television programs--Planning.

Television programs.

Radio programs--Planning.

Radio programs.

Webcasting--Planning.

Webcasting.

Physical Description:

1 online resource (344 p.)

Edition:

2nd ed.

Place of Publication:

Burlington, MA : Focal Press, c2005.

Language Note:

English

System Details:

text file

Summary:

Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to

Contents:

Cover; Programming for TV, Radio, and the Internet: Strategy, Development, and Evaluation; Copyright; Contents; About the Authors; Preface; 1: The History of Programming; THE NEED FOR PROGRAMMING; THE EARLY DAYS OF PROGRAMMING; THE BEGINNING OF NETWORK PROGRAMMING: A NEW LEASE FOR RADIO; Radio's Golden Age: The Advertising Agency Years; THE INTRODUCTION OF TELEVISION AND ITS EFFECT ON RADIO; PROGRAMMING CYCLES AND TRENDS; RADIO REDUX: THE SWITCH FROM SHOWS TO FORMATS; TELEVISION'S GOLDEN AGE OF DRAMA; QUIZ SHOWS TAKE CENTER STAGE; THE TELEVISION NETWORKS TAKE OVER PROGRAMMING

THE DEVELOPMENT OF PUBLIC BROADCASTINGTHE FINANCIAL INTEREST AND DOMESTIC SYNDICATION RULE; THE RISE OF INDEPENDENT STATIONS AND SYNDICATORS; THE EXPLOSION OF CABLE; SYNDICATION IN RADIO; NEW NETWORKS WITH TARGETED AND NICHE PROGRAMMING; THE QUEST FOR A YOUNG DEMOGRAPHIC; VIEWING PATTERNS AND CHANGING AUDIENCE ATTENTION SPANS; THE DECLINE OF LONGFORM PROGRAMMING; SUPERCHARGED PROGRAMMING CHOICES: THE INTERNET; NEW MEDIA RECORDING TECHNOLOGIES; THE RISE OF CONSUMER-SUPPORTED MEDIA; THE VIDEO GAME EXPLOSION; REGULATIONS; GLOBALIZATION; EXERCISES; REFERENCES/NOTES

2: Sources of Television ProgrammingBEYOND THE IDEA-INTO THE ""DEEP POCKETS""; MAJOR PRODUCTION COMPANIES; INDEPENDENT PRODUCTION COMPANIES; FOREIGN PRODUCTION SOURCES; NETWORKS; STATIONS; BUYERS; SYNDICATORS; ADVERTISERS; IN-HOUSE PRODUCTION; MEMBERS OF THE PUBLIC; NEWSPAPERS, MAGAZINES, AND BOOKS; MANAGERS, AGENTS, AND STARS; EXERCISES; REFERENCES/NOTES; 3: Sources of Radio and Internet Programming; SOURCES OF PROGRAMMING FOR RADIO; Syndicator/Network Programming; The Purpose of Today's Radio Networks/Syndicators; From Town to City to Metropolis and Syndication; Sources of Music Programming

Sources of News ProgrammingSources of Talk Radio Programming; Sources of Other Programming; Sources of Satellite Radio Programming; Sources of Low-Power FM Programming; SOURCES OF INTERNET PROGRAMMING; Every Computer a Potential Source of Programming; Obstacles to Internet Mass Usage; Traditional Media Sources; Internet-Only Sources; Private vs. Public Sources of Programming; EXERCISES; REFERENCES/NOTES; 4: Development; TELEVISION DEVELOPMENT; Securing the Rights; Attaching a Star, Writer, or Showrunner During the Development Process; The Role of Agents; Development Deals

Getting Ready for the Pitch: Creating a Log LineWriting an Effective Log Line; Getting a Meeting; The Pitch Meeting; "Laying Pipe" for a Pass; Fundamentals of the Deal; Public Television Development; Syndication Development; Station Development; The Pilot; Development Ratios; Testing; The Decision; Globalization; RADIO DEVELOPMENT; Developing a Format; Management and Consultants; Developing Programming; Profit and Other-Than-Profit Motives; Satellite Radio Development; Public Radio Development; INTERNET DEVELOPMENT; History of Internet Development; Traditional Developers Adapt to the Internet

A New Venue for Independent Developers

Notes:

Rev. ed. of: Programming for TV, radio, and cable / by Edwin T. Vane, Lynne S. Gross. Boston : Focal Press. c1994.

Includes bibliographical references and index.

Related Work:

Vane, Edwin T. Programming for TV, radio, and cable.

ISBN:

9786611008789

9781136068850

1136068856

9781136068867

1136068864

9781281008787

1281008788

9781423708049

1423708040

9780080480466

0080480462

OCLC:

171114351