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Seductive interaction design : creating playful, fun, and effective user experiences

O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Book
Author/Creator:
Anderson, Stephen P, Author.
Series:
Voices That Matter
Language:
English
Subjects (All):
Web sites--Design.
Web sites.
Web site development.
Physical Description:
1 online resource (xv, 223 p.) : ill.
Edition:
1st edition
Place of Publication:
[Place of publication not identified] New Riders 2011
Language Note:
English
System Details:
text file
Summary:
This book, based on the author's conference presentation, takes a fresh approach to designing sites and interaction based on the stages of seduction. This beautifully-designed book follows its own principles of seduction and examines what motivates and causes people to act. Topics include ways to create playful engagements during the moment; how to put people at ease through sense-making, reassurance, and clear communication; ways to grab attention through language, visuals, and emotions; and how to continue motivating long after the first encounter. The author goes further and shows examples of how these technique have been applied with great success. In addition, sprinkled throughout the text are interviews with influential Web and interactions designers.
Contents:
Intro
Title Page
Copyright Page
Contents
Acknowledgments
Photo/Image Credits
Prologue
Chapter 1. Why Seductive Interactions?
Section One. Aesthetics, Beauty, and Behavior
Chapter 2. Why Aesthetics?
Chapter 3. Are You Easily Understood?
Chapter 4. Are You Attractive?
Chapter 5. Who Do You Remind People Of?
Chapter 6. When Aesthetics Aren't Attractive
Chapter 7. The Power of Faces
Section Two. Playful Seduction
Chapter 8. Are You Fun To Be Around?
Chapter 9. Are You Unpredictable?
Chapter 10. Are You Stimulating?
Chapter 11. Are You Mysterious?
Chapter 12. Can People Express Themselves Around You?
Section Three. The Subtle Art of Seduction
Chapter 13. Small First Steps
Chapter 14. Coming on Too Strong (and how not to!)
Chapter 15. Attracting Attention
Chapter 16. The Path of Least Resistance
Chapter 17. The Influence of Words
Chapter 18. An Eye for Details
Connecting behavioral goals with business goals
Section Four. The Game of Seduction
Chapter 19. Real World Games
Chapter 20. A Challenge Worth Pursuing
Chapter 21. Making Things Difficult
Chapter 22. How Are We Doing?
Chapter 23. What's the Prize?
Chapter 24. Let's Get Serious
Chapter 25. Only the Beginning
Index.
Notes:
Bibliographic Level Mode of Issuance: Monograph
Includes index.
Description based on publisher supplied metadata and other sources.
ISBN:
9780132118637
0132118637
9780132118620
0132118629
9780321725523
0321725522
OCLC:
747560973

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