The Zappos experience : 5 principles to inspire, engage, and wow / Joseph Michelli.

Format:

Book

Author/Creator:

Michelli, Joseph A., 1960- author.

Contributor:

Books24x7, Inc.

Language:

English

Subjects (All):

Zappos.com (Firm)--Management.

Zappos.com (Firm).

Retail trade--Management.

Retail trade.

Electronic commerce--Management.

Electronic commerce.

Customer services.

Mail-order business--Management.

Mail-order business.

Physical Description:

1 online resource (302 p.) : ill.

Edition:

1st edition

Place of Publication:

New York, New York : McGraw-Hill Education, [2012]

Language Note:

English

System Details:

text file

Summary:

Make every day a WOW day for your customers, your staff—and your bottom line! “In your hands is a manifesto on how Zappos completely blew away the standard of delivering a consumer-centric experience and a revolutionary company culture. Joseph helps us all understand how to achieve a little more of that Zappos magic.” —Eric Ryan, method cofounder and person against dirty “If you’re looking for an inspirational path for creating a likable, trustworthy, and wow! organization, you’ve hit the mother lode.” —Guy Kawasaki, former chief evangelist of Apple and author of Enchantment: The Art of Changing Hearts, Minds, and Actions “This book provides a roadmap to a successful business by taking inspiration and examples from one of the most innovative, progressive companies of our time. Don’t just read it; use it.” —Tony Hawk, professional skateboarder and author of HAWK —Occupation: Skateboarder and How Did I Get Here? The Ascent of an Unlikely CEO “Thanks to Joseph Michelli, you can learn exactly how Zappos hit it big and how you can too. By using the five principles Joseph has distilled, you can supercharge your efforts and start down the path to legendary success.” —Mark Sanborn, President, Sanborn & Associates, Inc., and author of The Fred Factor and You Don’t Need a Title to Be a Leader “Often, business owners look at media darlings like Zappos with their mouths agape, full of awe but unable to take action. For those eager to do more than watch, Joseph Michelli deconstructs the Zappos story and makes it attainable.” —Seth Godin, author of Poke the Box About the Book: ZAPPOS. The name has come to stand for a new standard of customer service, an amazing online shopping experience, a great place to work, and the most impressive transformational business success story of our time. Simply put, Zappos is revolutionizing business and changing lives. Now, Joseph Michelli, author of the internationally bestselling business books Prescription for Excellence and The Starbucks Experience , explains how Zappos does it—and how you can do it in your industry. The Zappos Experience takes you through—and beyond—the playful, offbeat company culture Zappos has become famous for. Michelli reveals what occurs behind the scenes at Zappos, showing how employees at all levels operate on a day-today basis while providing the “big picture” leadership methods that have earned the company $1 billion in annual gross sales during the last ten years—with almost no advertising. ...

Contents:

Cover

Contents

Foreword

Acknowledgments

1. Zappos? What is Zappos?

Principle 1 Serve a Perfect Fit

2. It All Comes Back to Culture

3. Culture Should be a Verb

Principle 2 Make It Effortlessly Swift

4. Less Effort, More Customers

5. The Ticket to the Big Service Dance: Velocity, Knowledge, Recovery, and Surprise

Principle 3 Step into the Personal

6. More than a Wallet with Legs

7. Connections at all Levels

Principle 4 Stretch

8. Zappos University

9. Beyond Shoes

Principle 5 Play to Win

10. Play Well

11. R.O.F.L.

Conclusion: Endings, Beginnings, and You

Notes

Appendix A: Sharing Great Calls

Appendix B: Excerpts from Zappos Culture Books

Index.

Notes:

Title from title screen.

Includes bibliographical references.

Digitized and made available by: Books24x7.com.

Description based on print version record.

ISBN:

9786613311191

9781283311199

1283311194

9780071752473

0071752471

OCLC:

1024254495