1 option
Success in innovation : improving the odds by understanding the factors for unsuccess / Jan Verloop.
- Format:
- Book
- Author/Creator:
- Verloop, Jan.
- Series:
- Gale eBooks
- Language:
- English
- Subjects (All):
- Technological innovations--Economic aspects.
- Technological innovations.
- Industrial management.
- Business enterprises--Finance.
- Business enterprises.
- Success in business.
- Physical Description:
- 1 online resource (xii, 127 pages) : illustrations
- Edition:
- 1st ed.
- Place of Publication:
- Waltham : Elsevier, 2013.
- Burlington, MA : Elsevier, 2013.
- Language Note:
- English
- System Details:
- text file
- Summary:
- Success in Innovation tackles its subject from a novel perspective: instead of focusing on factors for success, it specifically examines the factors for failure. Similar books often attempt to stimulate more effort on innovation with success stories and methods. But innovation is risky business and most innovative ideas fail. By understanding the typical pitfalls and hurdles in the process, and how to avoid or manage them, readers can significantly improve their chances of success. Success in Innovation is broad in scope and useful to managers, consultants, entrepreneur
- Contents:
- Foreword
- Acknowledgements
- Introduction
- The innovation process
- Insights in innovation
- The innovation bridge
- Building the business
- Factors for unsuccess
- Wrong starts
- Poor execution
- Unhappy endings
- Factors for success
- Internal factors
- External factors
- Appendix: The option value
- Index.
- Notes:
- Includes index.
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 9781299385009
- 1299385001
- 9780123979032
- 012397903X
- OCLC:
- 831116820
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