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Public diplomacy : foundations for global engagement in the digital age / Nicholas J. Cull.

Van Pelt Library JZ1305 .C85 2019
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Format:
Book
Author/Creator:
Cull, Nicholas John, author.
Series:
Contemporary political communication
Contemporary Political Communication
Language:
English
Subjects (All):
Diplomacy--Technological innovations.
Diplomacy.
Public relations and politics--Technological innovations.
Public relations and politics.
Communication in politics--Technological innovations.
Communication in politics.
Technological innovations.
Physical Description:
xiii, 217 pages : illustrations ; 24 cm.
Place of Publication:
Cambridge, UK ; Medford, MA, USA : Polity Press, 2019.
Contents:
Diplomacy through foreign public engagement : core terminology and history
Listening : the foundational skill
Advocacy : the cutting edge
Culture : the friendly persuader
Exchange and education : the soul of public diplomacy
International broadcasting : the struggle for news
Nation brands and branding : the metaphor run amok
Partnership : the emerging paradigm.
Notes:
Includes bibliographical references and index.
Other Format:
Online version: Cull, Nicholas John, author. Public diplomacy
ISBN:
9780745691190
0745691196
9780745691206
074569120X
OCLC:
1054265366

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