Mr. Shmooze : the art and science of selling through relationships / Richard Abraham.

Format:

Book

Author/Creator:

Abraham, Richard.

Language:

English

Subjects (All):

Selling.

Customer relations.

Genre:

Electronic books.

Physical Description:

1 online resource (111 p.)

Edition:

1st edition

Other Title:

Mister Schmooze

Place of Publication:

Hoboken, N.J. : Wiley, 2010.

System Details:

text file

Summary:

Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about "taking," nor is it about "persuading." Selling, believe it or not, is about "giving." Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests. And, at the end of the day, they reward him handsomely for bringing joy, humor

Contents:

Mr. Shmooze: The Art and Science of Selling Through Relationships; Contents; Preface; Introduction; Chapter 1: Breakfast with Mr. Shmooze; Chapter 2: Telling a Story with Passion; Chapter 3: Elevation; Chapter 4: Dinner a la Shmooze; Chapter 5: Entrepreneurs: A Special Breed with Special Needs; Chapter 6: "The Legend"; Chapter 7: Simply Networking Means Nothing; Chapter 8: Death (Almost) by PowerPoint; Chapter 9: War Whoops from the Managers; Chapter 10: The Theater of Life; Postscript

Notes:

Description based upon print version of record.

ISBN:

9786612817120

9780470923023

0470923024

9781282817128

1282817124

9780470923009

0470923008

OCLC:

678570668