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Corporate video production : beyond the board room (and out of the bored room) / Stuart Sweetow.
- Format:
- Book
- Author/Creator:
- Sweetow, Stuart, author.
- Language:
- English
- Subjects (All):
- Video recording.
- Video recordings--Production and direction.
- Video recordings.
- Business presentations.
- Physical Description:
- 1 online resource (xviii, 312 p. ) ill.
- Edition:
- 1st edition
- Place of Publication:
- Burlington, Mass. : Focal Press, 2011.
- Language Note:
- English
- System Details:
- text file
- Summary:
- Stuart Sweetow teaches you how to make imaginative corporate videos with eye-catching design, rhythmic editing tricks, and essential scriptwriting and interview techniques.
- Go beyond the bland talking-head and PowerPoint slide-style of most corporate videos and learn how to land coveted corporate contracts with these comprehensive techniques from an industry veteran. Stuart Sweetow teaches you how to make imaginative corporate videos with eye-catching design, rhythmic editing tricks, and essential scriptwriting and interview techniques. Learn how to shoot on location or in a studio and how to work with employees-turned-actors. Also, discover how to get contracts and to produce online videos and podcasts for corporations, government agencies and non-profit organizations. Go beyond the bland talking-head and PowerPoint slide-style of most corporate videos and learn how to land coveted corporate contracts with these comprehensive techniques from an industry veteran. Stuart Sweetow teaches you how to make imaginative corporate videos with eye-catching design, rhythmic editing tricks, and essential scriptwriting and interview techniques. Learn how to shoot on location or in a studio and how to work with employees-turned-actors. Also, discover how to get contracts and to produce online videos and podcasts for corporations, government agencies and non-profit organizations.
- Contents:
- Introduction; In-House Video Department; Marketing Yourself as a Professional Producer; Government Video Contracting; Budgets; Role of Producer; Role of Director; Role of Production Coordinator; Scriptwriting; Genres for Corporate Video; Legal Considerations: Talent; Studio Shooting; Location Shooting; Interview Techniques; Aesthetic Considerations; Production Techniques; Post Production Techniques; Training Videos; Marketing Videos; Conferences, Corporate Events, Meetings; Non-Profit Organizations; Media Training; Interactive Video; Online Video; Podcasts
- Notes:
- Includes index.
- Includes bibliographical references and index.
- ISBN:
- 9781136041143
- 1136041141
- 9781283920247
- 1283920247
- 9780240813424
- 0240813421
- OCLC:
- 706803534
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