VisionMongers: : Making a Life and a Living in Photography / duChemin, David.

Format:

Book

Author/Creator:

DuChemin, David, author.

Language:

English

Subjects (All):

Photography--Vocational guidance.

Photography.

Physical Description:

1 online resource (272 pages)

Edition:

1st edition

Place of Publication:

New Riders, 2009.

System Details:

text file

Summary:

For those who want to make the transition into the world of vocational photography—staying true to your craft and vision, while fusing that craft with commerce VisionMongers is a great place to begin your journey. With a voice equally realistic and encouraging, photographer David duChemin discusses the experiences he’s had, the lessons he’s learned, and the practices he’s adopted in his own winding journey to becoming a successful working photographer. When it comes to this personal, honest combination of craft and commerce, there is no single path to success. Everyone’s goals are different, as is everyone’s definition of success. As such, VisionMongers does not prescribe a one size-fits-all program. Instead, duChemin candidly shares ideas, wisdom, and inspiration to introduce you to, and help you navigate, the many aspects of transforming your passion into your vocation. He addresses everything from the anxiety-riddled question “Am I good enough?” to the basics—and beyond—of marketing, business, and finance, as well as the core assumption that your product is great and your craft is always improving. Along the way, duChemin features the stories of nine other photographers—including Chase Jarvis, Gavin Gough, and Zack Arias—whose paths, while unique, have all shared a commitment and passion for bringing their own vision to market. With VisionMongers , you’ll learn what paths have been taken—what has worked for these photographers—and you’ll be equipped to begin the process of forging your own.

Contents:

Introduction

1. Foundations: My story ; Driven by vision ; Sustained by passion ; The lines are blurring ; The rules are changing ; Visionmongers: Chris+Lynn

2. Work, work, work: It's hard ; The first question ; The benefits of hobby ; Know thyself ; Know your market ; Know your craft ; 10% show, 90% biz ; Get rich quick! (but do it elsewhere) ; Visionmonger: Kevin Clark ; Make a plan, Stan ; Don't quit your day job ; Find a mentor ; Love your fans, but listen to your critics ; Join a gang ; Fake it till you make it ; Get to work ; Too busy chopping wood ; You need help ; Your first assignment ; Visionmonger: Darwin Wiggett

3. Sounding your barbaric yawp: What can I sell you? ; How can I serve you? ; The four pillars ; Branding isn't (just) for cattle ; Perception is reality ; Master photographer? ; Make them love you ; Keep going ; More conversations, more opportunities ; Visionmonger: Grace Chon ; Word of mouth ; He said, she said ; You need a logo ; Hey, cool card! ; Visionmonger: Dave Delnea ; Marketing 2.0 ; Visionmonger: Gavin Gough ; Making contact ; Visionmonger: Karl Grobi ; Go where they ain't ; Three (bad?) metaphors about competition)

4. Business and finance: Contracts ; Sponsorships ; It's not my job, man ; Scope creep ; Finances: how not to be a moron ; Visionmonger: Zack Arias ; You are not Wal-Mart ; Negotiations and love songs ; Take me, I'm yours ; Dig more streams ; Insurance ; Visionmonger: Chase Jarvis

6. It's a brave new world: Appendix: Questions and answers ; A conversation with Joe McNally.

Notes:

Description based on print version record.

Includes index.

Online resource; Title from title page (viewed November 11, 2009)

OCLC:

609599710