'Things Every Designer Needs to Know about People' / Weinschenk, Susan.

Format:

Video

Author/Creator:

Weinschenk, Susan, author.

Language:

English

Subjects (All):

Web sites--Design.

Web sites.

Human-computer interaction.

Web site development.

Genre:

Electronic videos.

Physical Description:

1 online resource (1 video file, approximately 1 hr., 6 min.)

Edition:

1st edition

Place of Publication:

Peachpit Press, 2015.

System Details:

video file

Summary:

If you want to design intuitive and engaging web sites, apps, print materials or products, then you need to know the psychology that underlies people's behavior. 100 Things Every Designer Needs to Know About People explores both the foundational and the latest research in psychology and applies it to design. What grabs and holds attention on a page or screen? What is more important, peripheral vision or central vision? How much information is too much at one time? How do you motivate people to continue on to the next step? What line length should you use if you want people to read text on or offline? What about color? Imagery? Does font type really matter? These are just a few of the questions that the book answers. This video is not just a set of guidelines, but a deep dive into what makes people tick. Dr. Weinschenk shares the psychology research and shows lots of examples so that you can design intuitive and engaging print, web, applications and products that match the way people think, work, and play.

Participant:

Presenter, Susan Weinschenk.

Notes:

Online resource; Title from title screen (viewed April 29, 2015)

Title from resource description page (viewed April 28, 2015)

Date of publication taken from resource description page.

OCLC:

908405082