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Lessons for competing in the tough world of retail / Barry Berman.

O'Reilly Online Learning: Academic/Public Library Edition Available online

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Format:
Book
Author/Creator:
Berman, Barry.
Contributor:
Berman, Barry.
Series:
FT Press Delivers elements.
FT Press Delivers elements
Language:
English
Subjects (All):
Retail trade--Management.
Retail trade.
Strategic planning.
Physical Description:
1 online resource ([21] p.).
Edition:
1st edition
Place of Publication:
Upper Saddle River, New Jersey : FTPress Delivers, 2010.
System Details:
text file
Summary:
This Element is an excerpt from Competing in Tough Times: Business Lessons from L.L. Bean, Trader Joe’s, Costco, and Other World-Class Retailers (9780132459198) by Barry Berman. Available in print and digital formats. How retailers can gain deeper insights into their true position--and choose the right strategies for a marketplace that won’t get any easier. According to Porter, the least-defensible competitive strategy is being “stuck in the middle.” These retailers offer no long-term benefit in terms of either low prices or strong differentiation. The first part of addressing this is to recognize your true-- not ideal --marketplace positioning. Next, how can you determine whether a cost, value, or differentiation strategy is most suitable....
Notes:
Description based on resource description page (viewed Mar. 29, 2011).
"This Element is an excerpt from Competing in Tough Times: Business Lessons from L.L. Bean, Trader Joe's, Costco, and Other World-Class Retailers (9780132459198) by Barry Berman."--Resource description page.
"An e-burst of inspiration from the best books"--Cover.
Includes bibliographical references (p. [20-[21]).
Description based on publisher supplied metadata and other sources.
ISBN:
9786612941481
9780132698016
0132698013
9781282941489
1282941488
9780132694933
013269493X
OCLC:
711780511

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