One simple idea : turn your dreams into a licensing goldmine while letting others do the work / Stephen Key.

Format:

Book

Author/Creator:

Key, Stephen, author.

Series:

McGraw-Hill's AccessEngineering

Language:

English

Subjects (All):

Inventions--Marketing.

Inventions.

Entrepreneurship.

New business enterprises--Management.

New business enterprises.

Physical Description:

1 online resource (1 volume)

Edition:

Revised and expanded.

Other Title:

Turn your dreams into a licensing goldmine while letting others do the work

Place of Publication:

New York, New York State : McGraw-Hill Education, 2015.

Language Note:

English

System Details:

text file

Summary:

With must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions – without lifting a finger! Stephen Key is an award-winning inventor who has licensed more than 20 product ideas. In 2011, he shared the secrets to his success in the bestselling book One Simple Idea . Since that time, many changes have occurred in the entrepreneurial world. One Simple Idea, Revised and Expanded Edition has been revised and updated to reflect current trends and practices in the industry. In addition to teaching readers how to turn their ideas into marketable products that companies will want to license, Key expands upon his cutting-edge product development, sales, and negotiation strategies, making note of the new opportunities and technologies available to creative people today. The book also features real-life success stories from people who have used the author’s strategies.

Notes:

Includes index.

Description based on print version record.

ISBN:

9781259584787

125958478X

9781259589676

1259589676

OCLC:

923282902