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Lead with Your Customer: Transforming Culture and Brand into World Class Excellence
- Format:
- Book
- Author/Creator:
- Jones, Mark David, Author.
- Language:
- English
- Subjects (All):
- Customer relations.
- Leadership.
- Corporate culture.
- Physical Description:
- 1 online resource (1 v.) : ill.
- Edition:
- 1st edition
- Place of Publication:
- [Place of publication not identified] American Society for Training & Development 2010
- Language Note:
- English
- System Details:
- text file
- Summary:
- What do successful organizations do that makes them consistently successful? It's simple and yet, deep—they serve their customers by understanding their needs and expectations and then, deliver to those needs and expectations. With years of experience and research developed while working with Fortune 500 companies, authors Mark David Jones and J. Jeff Kober have created the World-Class Excellence” Model. Supported by the work the authors performed while at Disney, this model builds on the core principles of values, vision, and standards, and the 6-Ps—primary delivery methods of world-class excellence that allows you to transform your organization's culture and brand. This model serves as a guiding beacon for leaders, aligning the work to bottom-line results, long-term success, and world-class reputation.
- Contents:
- Your customer really is the key
- Leading with your external and internal customers
- Achieving proven leadership excellence
- Using the world class excellence model to transform your business
- Proclaiming the promise of your culture
- Engaging employees for service excellence
- Optimizing your workplace for team results
- Harnessing the power of processes
- Providing products that motivate your employees
- Understanding the real price of passion
- Communicating the promise of your brand
- Turning your front line into your bottom line
- Creating a workplace that strengthens customer service
- Making an impact through processes
- Delivering products and services they really want
- Creating loyalty and profits with the right price
- How service "netting" gets results
- Service recovery that really works
- Tips for leading implementation
- Leading forward to world-class excellence.
- Notes:
- Bibliographic Level Mode of Issuance: Monograph
- Includes bibliographical references and index.
- ISBN:
- 9781607283546
- 1607283549
- OCLC:
- 827738917
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