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Red-hot cold call selling : prospecting techniques that pay off / Paul S. Goldner.
- Format:
- Book
- Author/Creator:
- Goldner, Paul S.
- Language:
- English
- Subjects (All):
- Telephone selling.
- Selling.
- Physical Description:
- 1 online resource (x, 150 pages) illustrations ;
- Edition:
- First edition
- Place of Publication:
- New York : AMACOM, c1995.
- Language Note:
- English
- System Details:
- text file
- Summary:
- Salespeople can get the edge on competitors by transforming the dreaded cold call into a red-hot sale. The dynamic new book Red-Hot Cold Call Selling will show them how! Drawing on the author's vast enthusiasm and on insights acquired over a successful career, Red-Hot Cold Call Selling outlines valuable strategies and techniques for developing a complete selling system that works. Readers will learn what sales prospecting really is and why it's a key element in any winning sales formula. Plus, they will discover: how to make themselves "rejection proof" how to dissect the cold call and create a personalized script how to enhance their probability of success by following the "Ten Commandments of Prospecting," and much more...
- Notes:
- Includes bibliographical references (p. 145) and index.
- Soundview Best Book List
- Bibliographic Level Mode of Issuance: Monograph
- ISBN:
- 9780585024189
- 0585024189
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