VIPKID : revolutionizing language teaching and learning / Stephen Ko.

Format:

Book

Author/Creator:

Ko, Stephen, active 2019, author.

Series:

SAGE Knowledge. Cases.

SAGE Knowledge. Cases

Language:

English

Subjects (All):

Language and languages--Study and teaching--Technological innovations--China--Case studies.

Language and languages.

Language and languages--Study and teaching--Technological innovations.

Internet videoconferencing in education.

Strategic planning.

China.

Language and languages--Study and teaching.

Strategic planning--China--Case studies.

Internet videoconferencing in education--China--Case studies.

Globalization--Case studies.

Globalization.

VIPKID--Case studies.

VIPKID.

Genre:

Case studies.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2019.

System Details:

text file

Summary:

In the era of globalization, learning a foreign language is increasingly important for gaining more future job opportunities. VIPKID, founded in 2013, is an online learning platform in China that offers one-on-one language instruction to children, using live streaming technology. This case provides readers with an opportunity to understand the business model of VIPKID. Building on that, readers are asked to identify customer needs in the context of online language tutoring using a Value Proposition Canvas. Given the challenges ahead, readers can recommend how to scale the company to the next level.

Notes:

Includes bibliographical references and index.

No ILL or scholarly sharing allowed.

Description based on XML content.

ISBN:

9781526490308

OCLC:

1089140777

Access Restriction:

Restricted for use by site license.