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The Susan G. Komen Foundation / Michael J. Worth.

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SAGE Business Cases 2016-2019 Available online

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Format:
Book
Author/Creator:
Worth, Michael J., author.
Series:
SAGE knowledge. Cases.
SAGE Knowledge. Cases.
SAGE knowledge. Cases
Language:
English
Subjects (All):
Nonprofit organizations--Management--Case studies.
Nonprofit organizations.
Social media--Political aspects--Case studies.
Social media.
Social media--Political aspects.
Nonprofit organizations--Management.
Genre:
Case studies.
Physical Description:
1 online resource : illustrations (black and white, and colour).
Place of Publication:
[London] : SAGE, 2016.
System Details:
text file
Summary:
This case study investigates the controversy surrounding the Susan G. Komen Foundation's decision to withdraw funding to Planned Parenthood in the United States. Social media played an important role in the unfolding developments of this decision and demonstrates the need for nonprofits to be aware of their online reputation and the effect this has on funding.
Notes:
Originally Published in: Worth, M. J. (2013). Case 10.2: Susan G. Komen Foundation. In Nonprofit management: Principles and practice (3rd ed., p. 259). Los Angeles: SAGE Publications, Inc. Print. ISBN: 9781452243092.
No ILL or scholarly sharing allowed.
Description based on online resource; title from home page (viewed on April 20, 2016).
ISBN:
9781506309736
OCLC:
1017725781
Access Restriction:
Restricted for use by site license.

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