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Zenglibao : an internet money market fund run by Tianhong Asset Management Co., Ltd. / F. Warren McFarlan, Jin Yongjun & Li Xiaohui.

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SAGE Business Cases 2016-2019 Available online

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Format:
Book
Author/Creator:
McFarlan, F. Warren (Franklin Warren), author.
Jin, Yongjun, author.
Li, Xiaohui, author.
Series:
SAGE knowledge. Cases.
SAGE Knowledge. Cases.
SAGE knowledge. Cases
Language:
English
Subjects (All):
Tianhong Asset Management (Firm).
Financial services industry--China--Case studies.
Financial services industry.
Internet banking--Case studies.
Internet banking.
China.
Genre:
Case studies.
Physical Description:
1 online resource : illustrations (black and white, and colour).
Place of Publication:
[London] : SAGE, 2016.
System Details:
text file
Summary:
Tianhong Asset Management Co. issued its first quarter report on April 18, 2014. The report announced that the shares of its Tianhong Zenglibao Money Market Fund (Zenglibao Fund) were owned by 81 million individual investors and the value of these shares exceeded 541.3 billion Yuan; the profit in the first quarter was 5.7 billion Yuan. This book profiles the the Zenglibao Fund, well-known for its associated internet asset management platform Yu'ebao.
Notes:
Originally Published in: McFarlan, Yongjun, J., & Xiaohui, L. (2014). Zenglibao: An Internet Money Market Fund Run by Tianhong Asset Management Co., Ltd. 4-214-311. Beijing: Tsinghua SEM China Business Case Center.
No ILL or scholarly sharing allowed.
Description based on online resource; title from home page (viewed on April 28, 2016).
ISBN:
9781473967151
OCLC:
1017726129
Access Restriction:
Restricted for use by site license.

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