Wal-Mart Stores, Inc. : image issues for the world's largest retailer / Amy Katcherian, Mary Blazek, James S. O'Rourke.

Format:

Book

Author/Creator:

Katcherian, Amy, author.

Blazek, Mary, author.

O'Rourke, James S., IV, 1946- author.

Series:

SAGE Knowledge. Cases.

SAGE Knowledge. Cases

Language:

English

Subjects (All):

Wal-Mart (Firm).

Discount houses (Retail trade)--Management.

Discount houses (Retail trade).

Foreign workers--Legal status, laws, etc.

Foreign workers.

Corporate image.

Physical Description:

1 online resource : illustrations.

Place of Publication:

London : SAGE Publications Ltd, 2017.

System Details:

text file

Summary:

Federal immigration agents raids on Wal-Mart stores, referred to simply as "Operation Rollback," raises some concerns for the worlds largest retailer, especially in light of the negative media exposure the company receives largely due to its massive size and expansionist efforts throughout the globe. Criticisms of Wal-Marts non-union stance and its controlling relationship with suppliers continue to surround the publicity of "Operation Rollback," transforming the raids into a symbol of the effects of the companys low cost business model and unbeatable low prices.

Notes:

Originally published: Katcherian, A., Blazek, M., & ORourke, J. S. (2004). Wal-Mart Stores, Inc.: Image issues for the world's largest retailer. 04-08. Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame.

No ILL or scholarly sharing allowed.

Description based on XML content.

ISBN:

9781526406767

OCLC:

1017724331

Access Restriction:

Restricted for use by site license.