The Baby Shaker application : a mobile app dilemma / Eric D. Yordy, Kaitlyn Bryant.

Format:

Book

Author/Creator:

Yordy, Eric D., author.

Bryant, Kaitlyn, author.

Series:

SAGE Knowledge. Cases.

SAGE Knowledge. Cases

Language:

English

Subjects (All):

Application software--Development--Case studies.

Application software.

iPhone (Smartphone)--Mobile apps--Case studies.

iPhone (Smartphone).

iPhone (Smartphone)--Mobile apps.

Application software--Development.

Genre:

Case studies.

Physical Description:

1 online resource.

Place of Publication:

London : NeilsonJournals Publishing, 2013.

System Details:

text file

Summary:

In 2009, Apple released the Baby Shaker app through its Apple Store. The app was only on the market for a couple of days, but CNN named the app one of the worst business decisions of 2009. This paper explores the issues of content control and censorship in the app industry using a fictional company and characters based on facts associated with the Baby Shaker app release. The case puts students in the position of a manager at an app development company who is tasked with responding to the public outcry caused by the release of the Baby Shaker app. Using the COVER model for ethical decision-making, the instructor's manual guides faculty through various ethical theories to assist students with developing critical and ethical decision-making skills.

Notes:

Originally Published InYordy, E. D., & Bryant, K. (2013). The Baby Shaker application: A mobile app dilemma. Journal of International Business Education, 8(1), 267-34. JIBE8-0CS2.

Includes bibliographical references and index.

No ILL or scholarly sharing allowed.

Description based on XML content.

ISBN:

9781526461032

OCLC:

1089147746

Access Restriction:

Restricted for use by site license.