2 options
Building Hoopes vision / Tim Calkins, Stephanie Laura Riderman.
- Format:
- Book
- Author/Creator:
- Calkins, Tim, author.
- Riderman, Stephanie Laura, author.
- Series:
- SAGE Knowledge. Cases.
- SAGE Knowledge. Cases
- Language:
- English
- Subjects (All):
- Competition--Case studies.
- Competition.
- LASIK (Eye surgery).
- Prices.
- LASIK (Eye surgery)--Prices--Case studies.
- Hoopes, Phillip C. (Phillip Carl).
- Hoopes, Phillip C.
- Genre:
- Case studies.
- Physical Description:
- 1 online resource : illustrations.
- Place of Publication:
- London : Kellogg School of Management, 2018.
- System Details:
- text file
- Summary:
- Dr. Phillip Hoopes, a LASIK surgeon, is considering how to respond to discounting by his competitors. He had built a high-end practice with costly advanced technology, but discounters had recently entered the market and other high-end practices in the area were starting to offer deep promotions in an effort to compete.
- Notes:
- Originally Published InCalkins, T., & Riderman, S. L. (2018). Building Hoopes Vision. Kellogg School of Management. Evanston, IL: Northwestern University.
- No ILL or scholarly sharing allowed.
- Description based on XML content.
- ISBN:
- 9781526490322
- OCLC:
- 1089147665
- Access Restriction:
- Restricted for use by site license.
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