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Kmart Corporation : saving an American icon (A) / Jason Brown, David Lesser, James S. O'Rourke.
- Format:
- Book
- Author/Creator:
- Brown, Jason, author.
- Lesser, David, author.
- O'Rourke, James S., IV, 1946- author.
- Series:
- SAGE Knowledge. Cases.
- SAGE Knowledge. Cases
- Language:
- English
- Subjects (All):
- Kmart Corporation.
- Discount houses (Retail trade)--United States--Case studies.
- Discount houses (Retail trade).
- Retail trade--Economic aspects--United States--Case studies.
- Retail trade.
- Organizational change--United States--Case studies.
- Organizational change.
- Retail trade--Economic aspects.
- United States.
- Genre:
- Case studies.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : SAGE Publications Ltd, 2017.
- System Details:
- text file
- Summary:
- Jim Adamson, the man responsible for turning around Burger King and Advantica Restaurants, the parent company of Dennys Restaurants, has a new challenge. He has been hired to save Kmart, who in recent years has failed to remain competitive with the likes of Target and Wal-Mart. Despite three CEOs in as many years, the downward trend has continued for the big-box retailer. Investors are counting on Adamson to find a way to convince the market that Kmart can recover.
- Notes:
- Originally published: Brown, J., Lesser, D., & ORourke, J. S. (2002). Kmart Corporation: Saving an American icon (A). 02-12 (A). Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame.
- No ILL or scholarly sharing allowed.
- Description based on XML content.
- ISBN:
- 9781526407184
- OCLC:
- 1017716968
- Access Restriction:
- Restricted for use by site license.
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