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United Learning (B) / Daniel Diermeier, Gregory L. Hughes.

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SAGE Business Cases 2016-2019 Available online

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Format:
Book
Author/Creator:
Diermeier, Daniel, author.
Hughes, Gregory L., author.
Series:
SAGE Knowledge. Cases.
SAGE Knowledge. Cases
Language:
English
Subjects (All):
United Learning (Charity)--Case studies.
United Learning (Charity).
Teaching--Aids and devices--Case studies.
Teaching.
Drug abuse--Study and teaching--Case studies.
Drug abuse.
Nonprofit organizations--England--Case studies.
Nonprofit organizations.
Drug abuse--Study and teaching.
Teaching--Aids and devices.
England.
Genre:
Case studies.
Physical Description:
1 online resource.
Place of Publication:
London : SAGE Publications Ltd, 2017.
System Details:
text file
Summary:
United Learning is a family-owned leader in the K-12 supplementary teaching material market. In January 2001, United Learning realized that sales for one of its flagship products, a drug and prevention program, were rapidly deteriorating because the program was not mentioned on a recently released U.S. Department of Education list of recommended products. United Learning must decide on which action to take: regain sales or focus on its other educational products--which are also threatened by changes in the regulatory environment.
Notes:
Originally published: Diermeier, D., & Hughes, G. L. (2004). United Learning (B). 5-403-752(A). Evanston, IL: Kellogg School of Management, Northwestern University.
No ILL or scholarly sharing allowed.
Description based on XML content.
ISBN:
9781473992856
OCLC:
1017727797
Access Restriction:
Restricted for use by site license.

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