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Brian Bruce : new century leader / Eulalie Metton & Conrad Viedge.
SAGE knowledge Connect to full text Available online
View online- Format:
- Book
- Author/Creator:
- Metton, Eulalie, author.
- Viedge, Conrad, author.
- Series:
- SAGE knowledge. Cases.
- SAGE Knowledge. Cases.
- SAGE knowledge. Cases
- Language:
- English
- Subjects (All):
- Bruce, Brian, 1967-.
- Bruce, Brian.
- Murray & Roberts (Firm).
- Corporate turnarounds--Case studies.
- Corporate turnarounds.
- Genre:
- Case studies.
- Physical Description:
- 1 online resource : illustrations (black and white, and colour).
- Edition:
- Abridged edition.
- Place of Publication:
- [London] : SAGE, 2016.
- System Details:
- text file
- Summary:
- At the time of Brian Bruce's appointment as CEO of construction, mining, engineering and manufacturing giant Murray & Roberts, the share price had slumped 96% to 300 cents on the JSE limited. In his own words, 'the company was dying.' However, over the course of the next eight years, Bruce's leadership would result in a steady and remarkable change in the character of the group, as well as its fortunes. This book looks at how Bruce managed to turn Murray & Roberts into a viable operation once more.
- Notes:
- Originally Published in: Metton, E., & Viedge, C. (2009). Brian Bruce - New Century Leader (Abridged). WBS-2009-2. Johannesburg: The Case Centre, Wits Business School.
- No ILL or scholarly sharing allowed.
- Description based on online resource; title from home page (viewed on April 26, 2016).
- ISBN:
- 9781473963160
- OCLC:
- 1017715272
- Access Restriction:
- Restricted for use by site license.
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