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Education on the digital terrain : a case study exploring college athletes' perceptions of social-media training / Jimmy Sanderson, Blair Browning, Annelie Schmittel.
- Format:
- Book
- Author/Creator:
- Sanderson, Jimmy, author.
- Browning, Blair, author.
- Schmittel, Annelie, author.
- Series:
- SAGE Knowledge. Cases.
- SAGE Knowledge. Cases
- Language:
- English
- Subjects (All):
- Sports--Social aspects--Case studies.
- Sports.
- College athletes--Case studies.
- College athletes.
- Social media--Case studies.
- Social media.
- Sports--Social aspects.
- Genre:
- Case studies.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : Human Kinetics, Inc., 2015.
- System Details:
- text file
- Summary:
- College athletes are active on a variety of social-media platforms. As a result, most athletic departments require them to participate in social-media education. Although this practice is becoming more prominent, little research has explored how college athletes perceive such training. This case study explored college athletes' social-media use and their perceptions about social-media education. Semi structured interviews of 20 college athletes at a Division I university were conducted. Using social-cognitive theory as a framework, analysis revealed that while participants expressed a desire for social-media education, they indicated that most of the messages they receive about social media tend to be forgettable. Consequently, athletic departments need to take a more reflexive approach to social-media education that incorporates college athletes' feedback to optimize this instruction.
- Notes:
- Originally published in Sanderson, J., Browning, B., & Schmittel, A. (2015). Education on the digital terrain: A case study exploring college athletes' perceptions of social-media training. International Journal of Sport Communication, 8(1), 103-124. DOI:.
- Includes bibliographical references and index.
- No ILL or scholarly sharing allowed.
- Description based on XML content.
- ISBN:
- 9781526438133
- OCLC:
- 1023552232
- Access Restriction:
- Restricted for use by site license.
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