Chipotle Mexican Grill, Inc. : supply chain in crisis (B) / Syvia Banda, Elizabeth Sadler, Bradley Wise, James S. O'Rourke.

Format:

Book

Author/Creator:

Banda, Syvia, author.

Moon, Fable, author.

Wise, Bradley, author.

O'Rourke, James S., IV, 1946- author.

Series:

SAGE Knowledge. Cases.

SAGE Knowledge. Cases

Language:

English

Subjects (All):

Chipotle Mexican Grill, Inc.

Fast food restaurants--United States--Management--Case studies.

Fast food restaurants.

Food contamination.

Escherichia coli infections.

Food industry and trade.

United States.

Management.

Food industry and trade--United States--Case studies.

Escherichia coli infections--United States--Case studies.

Food contamination--United States--Case studies.

Genre:

Case studies.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications Ltd, 2017.

System Details:

text file

Summary:

In late 2015, Chipotle Mexican Grill experienced a large-scale food safety crisis. The companys restaurants were identified as the source of an E. Coli outbreak that affected 14 states and led to more than 20 hospitalizations. Known for its Food With Integrity initiative, and having experienced a decade of explosive growth, the companys livelihood was being threatened by the design of its own supply chain. Customers were scared, and the issue had attracted the attention of investors, regulators, and the national news media; Chipotle needed to respond.

Notes:

Originally published: Banda, S., Sadler, E., Wise, B., & ORourke, J. S. (2016). Chipotle Mexican Grill, Inc.: Supply chain in crisis (B). 16-05 (B). Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame.

No ILL or scholarly sharing allowed.

Description based on XML content.

ISBN:

9781526406798

OCLC:

1017720819

Access Restriction:

Restricted for use by site license.