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Profit or growth? : why you don't have to choose / Bala Chakravarthy, Peter Lorange.

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Lippincott Library HD30.28 .C438 2008
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Format:
Book
Author/Creator:
Chakravarthy, Bala.
Contributor:
Lorange, Peter.
Language:
English
Subjects (All):
Strategic planning.
Organizational effectiveness.
Industrial management.
Success in business.
Physical Description:
xvi, 230 pages : illustrations ; 24 cm
Place of Publication:
Upper Saddle River, N.J. : Wharton School Pub, [2008]
Summary:
"Drawing on extensive research with world-class companies, this book introduces four proven strategies for continuous renewal. You'll discover powerful ways to protect and extend your core businesses; capture new opportunities distant from them; and "bridge" these two strategies with two others to evolve towards profitable diversification." "Then, through real-world case studies from great companies around the world, you'll learn how to execute on these strategies - achieving superior growth and profitability in any business environment."--Jacket.
Contents:
The performance dilemmas
Renewal strategies
Continuous renewal
A blended approach
The entrepreneur-manager
Sponsoring renewal
Directing renewal
The multiactor process.
Notes:
Includes bibliographical references (pages 216-219) and index.
ISBN:
0132339528
9780132339520
OCLC:
123377258

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