Owning the Olympics : narratives of the new China / Monroe E. Price and Daniel Dayan, editors.

Format:

Book

Contributor:

Price, Monroe E., 1938-

Dayan, Daniel, 1943-

Michigan Publishing (University of Michigan), publisher.

Series:

New media world

Language:

English

Subjects (All):

Olympic Games--(29th : 2008 : Beijing, China).

Olympic Games.

Olympics--Political aspects--China.

Olympics.

Mass media--China.

Mass media.

Olympics--Political aspects.

China.

Genre:

Electronic books.

Physical Description:

1 online resource (416 pages).

Place of Publication:

Ann Arbor : University of Michigan Press, c2008.

System Details:

text file

Summary:

From the moment they were announced, the Beijing Games were a major media event and the focus of intense scrutiny and speculation. In contrast to earlier such events, however, the Beijing Games are also unfolding in a newly volatile global media environment that is no longer monopolized by broadcast media. The dramatic expansion of media outlets and the growth of mobile communications technology have changed the nature of media events, making it significantly more difficult to regulate them or control their meaning. This volatility is reflected in the multiple, well-publicized controversies characterizing the run-up to Beijing 2008. According to many Western commentators, the People's Republic of China seized the Olympics as an opportunity to reinvent itself as the "New China"-a global leader in economics, technology, and environmental issues, with an improving human-rights record. But China's maneuverings have also been hotly contested by diverse global voices, including prominent human-rights advocates, all seeking to displace the official story of the Games.

Bringing together a distinguished group of scholars from Chinese studies, human rights, media studies, law, and other fields, Owning the Olympics reveals how multiple entities - including the Chinese Communist Party itself-seek to influence and control the narratives through which the Beijing Games will be understood.

Contents:

I Defining Beijing 2008: Whose World, What Dream?

"One World, Different Dreams": The Contest to Define the Beijing Olympics / Jacques deLisle 17

Olympic Values, Beijing's Olympic Games, and the Universal Market / Alan Tomlinson 67

On Seizing the Olympic Platform / Monroe E. Price 86

II Precedents and Perspectives

The Public Diplomacy of the Modern Olympic Games and China's Soft Power Strategy / Nicholas J. Cull 117

"A Very Natural Choice": The Construction of Beijing as an Olympic City during the Bid Period / Heidi Ostbo Haugen 145

Dreams and Nightmares: History and U.S. Visions of the Beijing Games / Jeffrey N. Wasserstrom 163

The Fragility of Asian National Identity in the Olympic Games / Sandra Collins 185

Journalism and the Beijing Olympics: Liminality with Chinese Characteristics / Briar Smith 210

III Theaters of Representation

"All Under Heaven"-Megaspace in Beijing / Carolyn Marvin 229

From Athens to Beijing: The Closing Ceremony and Olympic Television Broadcast Narratives / Christopher Kennett, Miquel de Moragas 260

New Technologies, New Narratives / Lee Humphreys, Christopher J. Finlay 284

Embracing Wushu: Globalization and Cultural Diversification of the Olympic Movement / Hai Ren 307

"We Are the Media": Nonaccredited Media and Citizen Journalists at the Olympic Games / Andy Miah, Beatriz Garcia, Tian Zhihui 320

Definition, Equivocation, Accumulation, and Anticipation: American Media's Ideological Reading of China's Olympic Games / Sonja K. Foss, Barbara J. Walkosz 346

Toward the Future: The New Olympic Internationalism / Christopher J. Finlay 375

Beyond Media Events: Disenchantment, Derailment, Disruption / Daniel Dayan 391.

Notes:

Includes bibliographical references and index.

Description based on information from the publisher.

ISBN:

047205032X

0472070320

9780472024506

9780472050321

9780472070329

Publisher Number:

10.3998/nmw.5646196.0001.001

Access Restriction:

Restricted for use by site license.